Discussion: Content Marketing
Find an example of a piece of meaningful content marketing that your brand does. (“Your brand” is the hotel brand you are using for your projects in this course.)
In your post:
1. Identify your hotel brand.
2. Describe the content marketing item you found. Provide a picture/screen shot illustrating the item.
3. Answer this: How effective do you think it is in any or all of the following?
- Teaches customers about something other than the product and/or
- Entertains customers and/or
- Connects with customers to potentially build relationships
Hotel Brand:G r a n d H y a t t D u b a i
Grand Hyatt’s Hotel URL: https://www.hyatt.com/en-US/hotel/united-arab-emir…
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