Discussion on a ted talk
The responses to the discussion questions should be about three paragraphs (400+ words) in total.
- Allow about 14 minutes to listen to the video below.
- You will provide a minimum of a total of three responses.
- Your first response will be answering the questions below which are based upon what you learned from the case study.
https://www.ted.com/talks/kristi_rogers_where_are_our_digital_ads_really_going#t-7290
- According to Ms. Rogers, “relevance” why has always been a challenge for advertising?”
- According to Ms. Rogers, why do we see so many ads that are personally irrelevant to us as consumers?
- What does she recommend as a solution ( to # 2 above)? Do you agree? Disagree?
- What do you think about hiring creatives and quants in advertising?
- What amazed you about this Talk?
- Insert your topic here.
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